The single best way to

Know Know Your Your Audience Audience

Strengthen engagement, expand retention, and make your monetization soar. Our software lets you understand everything that drives your audience, including their motivations, communication styles, and psychology. Now, more is possible.

Driving results for builders and creators.

For live products

Traits takes you beneath the surface.

Plug into powerful human insights that can take you from two users to two million. When you understand your users all the way down to their motives, values, and wants, you can easily identify, create, and validate your ideas. And do so with scientific certainty.
For future products

Navigator puts certainty on your side.

Create without hesitation. Now you can identify your most valuable audience segments, protect your development budgets, and launch with absolute confidence that your product will connect with its audience.


When you know your audience psychology, you can skip expensive guesswork, accelerate the dev process, and launch knowing high-value audiences will respond enthusiastically.


Develop long-term, intimate relationships with your audience by appealing to their personalities—not just responding to their behaviors. By understanding their intrinsic traits, you can make something worth coming back to.


Data-driven decisions make more successful products. Now, you’ll be more informed at every step, from initial funding to concepting to development to marketing. When you understand who your audience is, you can design what they need.

Return on Insights is the new ROI.

Learn everything you
wish you knew.

Solsten customer stories:

How game companies are putting player insights to work.

Sparking new joy for an idle player base.

“Solsten insights help Supercell refine their in-game events, increasing engagement across their entire player base.”

The Making of Legends in Pax Dei's Expansive Sandbox World

“It was really important for us to find a great team that could accompany us from pre-production through launch. Solsten is that partner.”

Creating a virtual touchdown in the metaverse.

“Mythical leverages Solsten to tap NFL fans in a fresh and compelling way.”

Putting audience first to the test for a new game

“Thanks to Solsten, we’re not only cutting development cost—we’re even more importantly getting very close to players. ”

From course correction to home run.

“Crew Events have proven to be one of the most popular things we’ve added to the game. Over 80% of users engage with this mechanic.”

Deep insights, soaring retention.

“Solsten allowed us to make a game that feels familiar but also stands out in the market—something that’s very difficult to achieve.”

Mining actionable player insights without in-house researchers.

“Solsten is the key tool to make the creative and design process for video games more like chemistry. More of a science and less guesswork.”

Reducing CPI using creative optimization

“Mythical leverages motivation based creative”

The best way to integrate IP: start at the beginning.

“Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements.”

How to get started

Produce your best work

01 /

Simple process, advanced technology

Our team is deeply immersed in the world of gaming and knows exactly how our player insights can inform your best-ever work. We’re here to make the process smooth—and exciting.

02 /

Let's take it for a spin

We’ll show you around so you can see how Solsten works, and get inspired to solve the challenges that lie at the intersection of customer understanding and experience design.

03 /

We'll dig in together

Put our team’s expansive experience and education to work and prioritize your biggest objectives. With Solsten as your secret weapon, there’s nothing you can’t do.


Founded in Berlin, Germany


Players getting Solsten experiences


Games improved with Solsten


Clinical health trials on deck