Games User Research

Validate Every Strategic Decision

Understanding who we are designing for and why is essential. Games user research helps you empathize with your audience and build what they love.

Learn all you need to know for mission-critical development decisions.

Maximize engagement for your game

Discover pivotal insights tailored to your target audience, shedding light on distinct differences and offering immediate, actionable intelligence.

Identify your most impactful features

Gain a strategic advantage with an all-encompassing analysis of key performance metrics, guiding you to prioritize features effectively in alignment with player needs.

Build conviction to drive traction

Ensure that your next step is the right one through unprecedented transparency into the psychology of your target audience tied to robust research methodologies.

Success stories

How our customers created impact for their games

  • "Solsten insights help Supercell refine their in-game events, increasing engagement across their entire player base."

    22% increase in daily sessions 18% increase in session length
  • "It was really important for us to find a great team that could accompany us from pre-production through launch. Solsten is that partner."

    Jasmin Dahncke Lead UX Designer
  • "Mythical leverages motivation based creative to reduce CPIs by 50%"

    NFL Rivals dramatically reduces CPI
  • "Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements."

    Zach Pond VP of Marketing and UA
  • "Solsten is the key tool to make the creative and design process for video games more like chemistry. More of a science and less guesswork."

    Oliver Perez CEO
  • "Solsten allowed us to make a game that feels familiar but also stands out in the market—something that’s very difficult to achieve."

    Sophie Vo Studio and Game Lead

Resources for you

Find our articles, case studies, guides, and papers.

Blog Article

Choosing the Right Games User Research Partner

Which games user research firm best aligns with your studio's needs and goals?

Blog Article

6 Reasons Solsten Powers Better Games User Research

Solsten helps studios minimize risk and create games that resonate deeply with their intended audience.

Blog Article

Should You Copy Your Competition in Gaming?

Let's make the case for creative risk taking.

Blog Article

Solsten vs Quantic Foundry

Welcome to the video game industry's "Moneyball" moment.

Blog Article

Understanding Solsten's Core Metrics: PCS, Traits, and Personas and Personas Explained

These metrics drive understanding and engagement on a deeper level.

Blog Article

Games User Research is Not a Magic Compass

Why do players engage with games? Games user research looks for the answers.

Blog Article

Unlock Player Engagement With Human Psychology

Game studios can improve engagement and retention by prioritizing human psychology.

Blog Article

How to Identify Your Game’s Ideal Target Audience

A demographic is not an audience.

Blog Article

The Sneaky Power of Player Segmentation

Investing in a robust user segmentation strategy is critical for the long-term success of live video games.

Blog Article

Maximize Your Flagship Title’s Growth: A Step-By-Step Guide

Use these insights to avoid trend-chasing and cater to the desires of your loyal fans.

Blog Article

4 Ways to Test Your Game Concept Before Starting Development

Even the most skilled carpenters wouldn't cut without measuring. Yet in the early stages video game development, this is often what happens.

Unlock potential

Ready to get started with Solsten?