Solsten for
enterprise

On-demand consumer insights to understand any audience. Yes, really.

Welcome to the era of cognitive measurement. No other consumer insights platform brings together the forces of AI and psychometric assessment to give you immediate access to your audience's pulse, brain waves, and everything in between. It's like having a real-time superpower.

Superhuman insights.

Illuminate the present, forge the future.

Toss your expensive studies in the paper shredder and adopt a real-time platform with psychographics at its core, and insights that don’t exist anywhere else.
Meet Solsten
Meet Solsten

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Unbiased insights

Solsten complements your research efforts with a real-time, psychological pulse of your customers.

Scientifically derived personas

Scientific methodology melds with human understanding to create detail-rich, human-centric personas.

Hundreds of factors measured

From values to motivations to communication preferences, Solsten provides the actionable, human-centric consumer data you can’t find anywhere else.

Optimize creative production

Know exactly how likely your creative ideas and features are to resonate with your target audience — down to specific assets.

Improve player engagement

Drive user engagement and satisfaction by tapping into your audience’s psychological wants and needs. Fine-tune your product design to beat expectations and keep users captivated.

Validate product design

Gain persona-tailored metrics and qualitative insights on visual design engagement, concept resonance with aesthetic choices, and harmony between primary elements and contextual surroundings.

Go beyond tracking and targeting

Create conversion-worthy ads that you know will resonate with your highest LTV audiences.

Industry-native social listening

Customers communicate in their own language, on their own platforms. Where other tools get confused, ours shines.

Personalize offers

Unlock unparalleled personalization capabilities with Solsten's API by seamlessly integrating psychological traits and behavioral data.

Prioritize your customers.

Solutions for every stage of your roadmap.

Traits
Traits

Traits

Push the frontiers of audience understanding with Traits, the groundbreaking consumer intelligence platform that empowers you to create impactful product experiences uniquely tailored to your users' preferences.
Navigator
Navigator

Navigator

Identify a high-value audience and validate your product concept before you even write a single line of code.
Custom research
Custom research

Custom research

Perfect every product detail with the help of our industry experts — and the largest collection of psychological consumer data in the world.
Frequency
Frequency

Frequency

Achieve unparalleled certainty by measuring and refining your marketing creative to resonate perfectly with your target audiences.
Solsten allowed us to make a game that feels familiar but also stands out in the market— something that’s very difficult to achieve.
Sophie Vo Studio and Game Lead

Unlock potential.

Ready to get started with Solsten?

We think deeper so you know deeper.

Resources for you.

Blog Article

How To Make More Engaging and Resonant Ad Creative

Take an insight-driven approach to making ad creative with player motivations and psychology at the center of your process.

Blog Article

Creative Optimization: Better Marketing Through Audience Understanding

Stop guessing what works in your ads. Discover how psychological insights beat traditional A/B testing and boost campaign performance.

Blog Article

3 Ways to Use Psychology For Creative Optimization

Leading studios are embracing psychological insights as a key part of their creative optimization strategies.

Blog Article

Solsten named to Fast Company’s Best Workplaces for Innovators 2023

Solsten is proud to be the first company measuring human psychology at scale.

Blog Article

Barbie Went IP Shopping, But Was She in the Right Mall?

Were Barbie's video game collaborations misfires? Or were they right on target.

Blog Article

Understand Dynamic Transformation in the Gaming Industry

Companies are realizing the only way to attain sustainable, long-term growth and loyalty is delivering a higher quality experience to audiences.

Blog Article

Unleash Creativity With Artificial Intelligence in Gaming

While other AI allows you to generate things, Solsten’s AI allows you to make the things you create resonate with your audience.