Identify new audiences

Understand who you’re building for.

Before you write a single line of code, know exactly who your most valuable audiences are, and access their psychological profiles so you can create with a high degree of certainty that what your product will resonate.

Traits
Traits

Traits

Psychologically assess your live audience to improve retention, engagement, monetization, conversion, and beyond.
Navigator
Navigator

Navigator

Identify market potential and validate game concepts fast, increasing certainty before writing a single line of code.
Custom research
Custom research

Custom research

Our team of industry veterans can validate every decision — from mechanics to art styles to specific game elements.

An audience-first mindset.

Create an experience that you know will resonate, because you know exactly who you’re creating for.

Design With Conviction

Upgrade your product design by identifying your target audience and deeply understanding their needs.

Revenue Optimization

Unlock revenue potential by projecting the market size of your target audience and identifying its most lucrative segments.

Prototype Validation

Conduct concept tests with your target audience using our research team and cutting-edge typing tool.

Success stories

How our customers created impact for their games

  • "Mythical leverages Solsten to tap NFL fans in a fresh and compelling way."

    NFL Rivals debuts at #1 in Apple and Android stores

  • "Solsten is the key tool to make the creative and design process for video games more like chemistry. More of a science and less guesswork."

    Oliver Perez CEO

  • "Thanks to Solsten, we’re not only cutting development cost—we’re even more importantly getting very close to players. "

    Marcin Chelkowski Head of Studio

  • "Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements."

    Zach Pond VP of Marketing and UA

We think deeper so you know deeper.

Resources for you.

Blog Article

Player Motivations as Creative Inspiration: Getting to 'Why'

It's essential to create experiences that deeply resonate with players.

Blog Article

Barbie Went IP Shopping, But Was She in the Right Mall?

Were Barbie's video game collaborations misfires? Or were they right on target.

Blog Article

Introducing Navigator by Solsten: Taking the gamble out of game design.

It’s a problem as old as gaming itself: you have a great idea for a game and you believe in it.

Blog Article

Game Studios Will Miss the Mark on Player Engagement if They Don’t Consider Human Psychology

Game studios can improve engagement and retention by prioritizing human psychology.

Blog Article

Player Personas: The Key to Modern Video Game Development

Player personas have become an essential game development tool.

Blog Article

Understand Dynamic Transformation in the Gaming Industry

Companies are realizing the only way to attain sustainable, long-term growth and loyalty is delivering a higher quality experience to audiences.

Blog Article

Identifying a Game’s Target Audience for Successful Game Development

Those looking for first-mover advantage are measuring and planning based on new tools and insights not previously available, or even possible.

Unlock potential

Ready to get started with Solsten?